Unboxing Fizzy Goblet !
An ode to millennials;
Fizzy Goblet was founded in 2014 by Laksheeta Govil. Since then it has managed
to revive the beautiful silhouette of traditional Juttis and fashionable Kolhas,
and give it a complete modern look.
Recently, Fizzy Goblet
opened their flagship store in Delhi on October 4th 2019 at DLF
Promenade in Vasant Kunj.
“Delhi always struck a chord in my heart and
influenced my design sensibilities, which is why I am thrilled to bring Fizzy
Goblet to the city especially around this time of the year.” Said Laksheeta.
Other than their drop-dead
gorgeous collection, what caught my attention were the ‘Invitation cards’ for
the launch.
Hut shaped invitations aptly
represented the purpose as they looked like small version of store being
opened. As the door of invitation is opened, a golden balloon is seen. As the balloon
is popped, we find a miniature Jutti inside it. These invitations were sent out
to all famous bloggers and influencers.
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| Invitation card |
Another creative strategy adopted by Fizzy goblet was to launch a ‘Store advent Calendar’ wherein each day left for the store launch had a surprise gift.
Truly vouched for
versatility, quirkiness and comfort, Fizzy goblet is synonymous with innovative
and out of the box creativity which they showcase in their collection and now
flaunted in their store launch.


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